Instagram Branding Plan
Luxe Lip Labs

Year 2024
Role Strategist
Brief IG Branding Plan for a Lip Tattoo Artist
Deliverables Branding Plan

Company Profile

Luxe Lip Labs is a lip tattoo studio based in Toronto, Canada. Their studio combines artistic expertise with medical-grade safety standards. The project involved creating a comprehensive brand guide that effectively communicates their professional excellence while maintaining an upscale, beauty-focused aesthetic. The brand guidelines and website copy needed to balance technical expertise with luxury market positioning.